Branded currencies, an asset category that DigitalBits has been hyper-focused on, was considered among other tangible solutions blockchain technology could be leveraged for in response to current economic conditions. COVID-19 has had widespread negative impacts, in times of economic downturn consumers have historically turned to branded currencies in order to stretch budgets. Further to this, DigitalBits has been active in the development of branded stablecoins, an emerging asset category that will allow for more efficient payments and transfers, as well as the better intake of consumer information, allowing for catered programs and promotions as consumers seek to maximize value.